SA2F Fashion Spotlight "B Chic Shoe Boutique" Grand Opening in ATL

The owners of Bourgeoisie Shoetique NY announce the launch of their newest venture, B chic Shoe Boutique in the Atlanta market

Atlanta, (PR Web) March 31 - Opening their doors in the swank Buckhead retail district, the owners of New York's coveted Bourgeoisie shoetique emerge on the Atlanta fashion scene with their newest venture, B chic Shoe Boutique. In honor of this momentous occasion a private soiree titled, "White| Gold" which took place on Wednesday, April 14, 2010 from 7:00pm - 10:00pm.

As seen in New York Magazine, Bravo TV, the Wendy Williams Show, VH1 and more, Bourgeoisie Shoetique quickly emerged as New York's "must visit" location for high- end foot fashion. Building on the success of Bourgeoisie, the shoetique's founder and chief visionary Rashidah Ali desires to offer women comparably chic but more affordable shoe options, hence the birth of its sister brand - B chic. Trendsetter, entrepreneur, and shoe consultant to the stars, Rashidah Ali has her finger on the pulse of the shoe industry, forecasting trends and finding the most coveted shoe brands from all over the world. Celebrity clientele include - Kim Kardashian, Alicia Keys, Selita Ebanks, Wendy Williams, Diddy and more.



Featuring shoes from an array of designers ranging from L.A.M.B. to Report Signature, B chic shoe boutique will open its doors in the Lenox Shopping Village of Atlanta with more cost-conscious options that manage to never sacrifice in style or panache.

"B chic will be geared towards young women who have mastered the high/low buying technique, concentrating more on style and design without over indulgence in price"

says Rashidah Ali.

"We are searching across the globe to find brands that offer equally luxurious shoes at more affordable prices and are making these options available exclusively to B chic shoppers."

Giving well-heeled women everywhere access to Ali's hand picked shoe selection, the company will simultaneously launch BchicShoes.com, an online destination for must-have shoe options.


The sparkly, stark-white grand opening soiree was hosted by Super Model Jessica White (Maybelline, Oscar de la Renta, Marc Jacobs, Sports Illustrated), Rashidah Ali (Ms. Bourgeoisie and shoe consultant to the stars), and B chic partner Dia Simms (GM Blue Flame Marketing handling CÎROC, Sean John & more). B chic's shoe boutique's invitation-only affair "White Gold", will introduce uber-chic footwear sure to leave footprints throughout the city starting on Wednesday, April 14th, 2010 from 7:00pm - 110:00pm. Giuseppe also introduced one of their never before scene pieces from their summer collection.





B Chic Shoetique is located at 2770 Lenox Avenue, Atlanta, GA 30324. Special thanks to Traviata Cranfield from The Garner Circle PR for the inside scoop. CÎROC Ultra Premium Vodka and Warren Huntley Presents. For more information please visit www.bchicshoes.com.